The Role of Hepcidin
Animated pinball representation of the body
This 3D animated video explains the role of Hepcidin, a hormone that regulates iron absorption in the body.
The client wanted to represent parts of the process more visually as a stylised animated pinball machine. The heavy metallic balls of iron interact with the typical elements found in a pinball machine, each representing different parts of the body or the absorption process.
The clip below shows a sample of sections from the whole video.